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How to choose Connections on Linked In
If you’re new to Linked in or simply haven’t had the opportunity or motivation to start building your connections, you may be wondering how to get started. So what are the best ways to build your...
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The next wave: social media is growing up
Bad Engagement Tactics How often have you seen this? Don’t ignore it! You’ll be saying that sweet little girl is ugly! Or something like it? Do you respond when you see Facebook pages demanding you to...
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The anatomy of a Facebook business page
Note (19/6/14): this post was written just before the new look Facebook pages were rolled out in May 2014 so you will probably see differences with your current page. However, many of the features are...
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New services arm for Razzed (we’ll be your new best friend)
Often I have found that when a client asks for a marketing and communications strategy, I hand it over and get underway on my part of it – but the client struggles to implement their side of things. It...
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A Day in the life of a Copywriter
So, what do you do? Sometimes I get blank faces when I say I’m a copywriter. Either that, or people assume I am a copyrighter (i.e. a patent attorney). It’s hard to say whether the blank faces mean...
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Content Marketing Workshop
August Workshop: Content Marketing What will I learn? In this 90 minute workshop, I will explain how you can get started in: Blogging Media releases and articles Social media content Email newsletters...
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Facebook isn’t the bad guy. But you might be.
Since Facebook made its changes recently and brand pages took a massive hit in the reach department, many page owners and social media managers are grumpy. I hear things like: “Why is Facebook only...
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Getting started as a copywriter
So you’ve done your homework, had some advice, and made a decision to embark on a freelance copywriting career. Congratulations! Errr… now what? Here are your first few weeks as a copywriter: the...
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5 common grammatical errors on the web
Not a rant. Just some tips. On my travels through the web, I’ve seen many and varied grammatical errors. Some are worse than others. Some are a matter of opinion. But there are some that are always...
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Linked in – Getting the most from it (workshop)
Upcoming Workshop I often hear people complain that they are on Linked In but don’t know how to use it or what to do with it. I’m here to tell you it’s worth finding out. Do you get sent random...
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